November 27, 2013 – Co-authored by Sherri Luchs, Chief Administrative Officer at Penn State Hershey Medical Group and Jackie Larson from Avantas, Medical Practice Insider has published the second installment of a four-part series exploring the strategies, technologies and change management protocols Penn State Hershey is implementing in its journey to transform its approach to managing its workforce. This chapter focuses on the efforts conducted within the Medical Group to gain physician and staff buy-in for what is a massive shift in practices and culture.

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